Music Industry Program

» Hands-On Projects and Step-by-Step Guides

» Small Class Sizes

» Over 5 Hours Per Week of Contact Time

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Learn to turn your passion for music into what pays the rent.

We live in an attention economy. What can differentiate your sound from other releases? This course will focus on a myriad of aspects related to marketing and promotion in the modern music industry while also covering critical topics like copyright, sample clearance, Business registration, taxes, and emerging revenue sources.

 

After completing this program, you'll be able to:

Start A Business

As an artist, you are the business. When you leave this class, you will have everything you need to establish yourself as a business and start cashing in on your music.

Collaborate and Engage

Slam Academy is a community. While in this class, you will meet your next great collaborative partner, someone to share the stage with, or even your new best friend.

Get Contractual

Don't get tricked into signing contracts that you don't understand. In this course, you will learn to read and understand all the rights associated with your intellectual property.

Get Gigs

We aren't just focused on making the best tracks. We want you to be publishing and selling those tracks as well. Be ready to finish this program with everything you need to start working professionally.

Renne Knorr(Xeela)

When Renne came to Slam she had never finished a track. Now she is playing sets in Denver.

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Patrick Caye

Patrick was most impressed by the knowledge of the teachers at Slam, but also how much he learned from other students.

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Diago Felix Full Metal

Diago talked to us about the relationships he built in his classes and the how everyone grew together.

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Meet Your Instructor:

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Megan Hamilton

Megan Hamilton is a well-equipped rocket in the electronic orbit: her mix of hypnotic bass, funky riffs, and house grooves push the envelope with each track. As both a producer & vocalist with hip hop roots, she’s able to spin toplines atop beats at the flip of a technicolored hat. Megan’s anything-goes approach to music lends her the ability to create a color storm of magic in her Minneapolis studio. With releases supported by moguls like Oliver Heldens, Borgore, The Funky Hunters, and more, Hamilton is spanning genres in high demand.

Registration to this class includes:

  • Access to all 16 weeks, 3 hours per week, of The Music Industry Program
  • Access to our Private Community on Discord
  • 1-on-1 help from Slam Academy Instructors and/or Teaching Assistants
  • Additional benefits for Members

Learn More about Membership


Select the package and/or add-on more hours:



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Music Industry Curriculum

  • 1: Copyright Basics and Economic Incentives

    $
    Copyright is often looked at from a punitive standpoint ie “you downloaded something illegally”. However, we’ll explain how copyright works and is designed encourages artistic creation

  • 2: Copyright Registration and Performing Rights Organizations

    $
    In this section of the course we’ll cover copyright registration and how to affiliate yourself with performing rights organizations like ASCAP, BMI, and SESAC as well as with digital rights organizations like Sound Exchange.

  • 3: Demystifying The Music Business

    $
    Often times, the music business is seen as an overly complicated morass of companies and backroom deals. In reality, the music business is at least 11 mostly unrelated industries all working together. We’ll discuss in depth how money can be generated from both songs and artists and how the industry sectors interact.

  • 4: Modern Trends in the Music Industry

    $
    The music business is growing. Fast. In this topic we’ll discuss major trends in music and the economic and career opportunities within these trends. Major topics will include the rise of streaming, vinyl resurgence, how to create fan “rewards” and more.

  • 5: Emerging Revenue Streams In Today's Mobile World

    $
    Artists are innovating in a myriad of ways to create new revenue streams. Importantly, many of these opportunities are available to independent acts as well as more established performers.

  • 6: Business Registration and Controlling Your Future

    $
    The difference between “you” and a “corporation” can be as simple as filling out a few forms. We’ll discuss business registration and the financial and legal implications of how you set up your creative pursuits.

  • 7: Marketing Means Sharing

    $
    How we market and share music is fundamentally changing. An older world of retail stores, posters, magazine reviews, and radio play is being replaced by blogs, pop-up performances, playlists, and more. We’ll work to provide all students resources and lists to market and promote their content to a wide audience.

  • 8: Planning to Plan: Releases are Campaigns

    $
    Releasing a record can be an exhausting and unrewarding process. However, with long-range thinking, promotional efforts can compound upon themselves broadening one’s audience and increasing the likelihood that something could “take off”.
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